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If you’ve ever felt that uneasy shift going from a whirlwind fall and winter into the quieter rhythm of Sales Quarter Two, you’re not alone. After the holiday rush, January restocks, and early spring launches, this part of the year can feel… well, slow. And if you’re not prepared for it, it can shake your confidence. It might even make you question whether you’re headed in the right direction. But here’s the truth: every season in business serves a purpose. And Sales Quarter Two isn’t a setback — it’s a setup. This slower stretch is one of the most powerful times...

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